Table of Content
This is why you’ll often find it on websites offering a service rather than a product. The 2 call to action buttons below it are nicely designed and match perfectly well with the background color. As you scroll down you’re face with multiple scrolling animations which make the website feel ‘alive’. Poetic helps businesses grow with custom software and other technologies. Each piece works together, building from one concept to the next.
In an increasingly digital world, Blok is proudly analogue. ASOS uses bold images with a text overlay to grab your attention and convey the important details. They’re not going to be interested in pages about copyright, privacy, and terms of service, so insert them elsewhere – like in your footer. Where the headline is all about a quick, clear injection of information, your subheadline gives you the opportunity to define your service or product in a bit more detail. A good headline doesn’t have words to waste – it needs to be short and clear, and most importantly, it needs to describe what you do perfectly.
Design mobile first
This means there are plenty of examples you can replicate and learn from. There are many ways to feature benefits on your home page, but the key is to show your audience how their lives will change for the better once they invest in your product or service. They say a picture is worth a thousand words – and when it comes to your homepage design, they might be onto something. People are naturally drawn to visuals like images or videos, making them a great way to convey information and prevent your homepage from becoming too text-heavy. This is the gilding on your website that’s going to give your business its personality, so you need to make sure it all works together in harmony. If your brand doesn’t work cohesively, chances are your visitors will be left feeling confused about who you are and what your business stands for.
Visit this website to know how web design should be implemented. They have the creative power that goes way beyond templates. Admitted, this one is a bit harder to build without graphic experience. Animations pique your audience’s interest and may boost their capacity to retain specifics from your presentation. This means they might recall the crucial items you want them to remember, which could lead to increased sales and conversions.
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They focus on the functionality of building software, so their clients can focus on hardware. Narrowing down a niche in the overcrowded world of business software solutions can be difficult. Mighty offers a software platform that tracks personal injury liens — valuable data for billers, lawyers, and others involved in the medical industry. AOline Bags template would make a solid base for a small business with focused product line because of its uncomplicated but effective design.
While this concept site features a fictional small business, it serves up plenty of inspiration for any product-focused website. Scrolling through the website reveals several product shots — in this case, a variety of handbags — alongside placeholder text. Creator Dario Stefanutto made this into a cloneable project, so you can easily clone and insert your own product images.
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Ready to investigate may not mean ready to buy, so creating a “relationship’ that has value for the potential customer is key. You have a blank home page in front of you waiting to be written. Where do you go for inspiration or some “help” getting started? Well, if you’re like most business owners – you go straight to your competitor’s Web site. Quickly tell them who you are, what you do, and where they can find you in case this is the first time they’re hearing about you. Then tell them where they can go on your site to get more of this kind of information.
Clicking the red, circular menu button at the top right opens a list of navigational options that takes over the hero section. Visit this website to discover how the strategic position of web design elements makes the website more stunning to look at. Viral Loops is a referral marketing tool which helps you to explode your website with new visitors. We’ve used Viral loops to create virality with multiple websites. It allows you to build a sustainable referral scheme which helps you to grow your website rapidly. More than 3,500,000 designers and teams use Webflow to develop, collaborate on, and grow amazing websites in a completely visual canvas – no coding required.
Dropbox’s homepage and website is the ultimate example of simplicity. It limits its use of copy and visuals, and embraces whitespace. The homepage gives off a secure but easy-going vibe, which is important for a product that handles financial information.
Serving small to medium businesses, corporations, and nonprofits nation-wide, online and in the Carolinas. Our key digital marketing services include SEO, PPC, Email Marketing, Social Media Marketing, Lead Generation, Marketing Strategy, CRM, and Marketing Automations. We also offer full creative, design services, and traditional services such as collateral design and direct mail marketing.
It’s tempting to put too much information on your homepage. Yet, if it doesn’t tell your visitors what you do and offers an easy way for them to discover more, they won’t stay for long. Big, bold typography gives this design a visual punch. With scroll triggered effects, variations of size, weight, and color, this space is transformed by the designer’s typographic wizardry. The Circle website template by Halo Lab uses a lovely gradient background, illustrations, and scroll animations to highlight their fictional platform.
Getting this wrong could cause you to alienate a large portion of users. Thankfully, many website builders offer mobile optimization as standard, but if you want to do it on your own, check out our article on how to improve your website for mobile users here. For example, on Veronica Solomon’s interior design homepage, she’s chosen to dominate the space with an image of her in an eclectically decorated room. This is relevant to her business, and tells us more about what she can offer than a lengthy and unnecessary sub-headline would.
Strala's software gathers and compiles analytics so they’re easy to interpret. We've collected 23 small business websites — all built in Webflow — to show you that regardless of the products you offer, Webflow is the right platform for your business website. By now you probably realized social proof is extremely important when it comes to building a great website. Take it to the next level, and add testimonials from your members. With their templates – focused on converting visitors into buyers – you’ll have a good shot of attracting new clients for your business.
I love the simple, high-level overview to their six product offers. It’s very clear way of communicating what the company does and how people can learn more. If you caught yesterday’s post, you know that your small business needs a website. Your website is how your business will be able to build a presence, a brand and authority online.
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I love to see simple, effective outcomes that showcase data-driven design and total audience understanding. All users of our online services are subject to our Privacy Statement and agree to be bound by the Terms of Service. I have attempted multiple times to share a website on Facebook (and now Google+) only to find that a thumbnail image would not attach alongside it. When people link to your site, especially to your homepage, make sure its name pairs with a compelling image—the click-through rates will be much better. Instead, link to separate category or channel pages that will include subsequent information. Although your homepage can create opportunities for product promotion or special offers, it should read less like a 20-page Applebee’s menu and more like a classy prix-fixe place card.
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